How to Make an Effective Call to Action Button
Rick Henkin & Karl Kasca - May 26, 2009
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IOP Insider News

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Rick Henkin                                                                  Karl Kasca
 
 
In This Issue:
 
  • Tip of the Week
  • Have a topic idea? Let us know
  • 4 new articles for Members
 
Tip of the Week
 
How to Make an Effective Call to Action Button
 
Here's a link to an article I read some time ago on creating effective call to action buttons. I know you'll find it to be very helpful. It discusses wording, placment, design and other important factors.
 
 
 
Have a topic idea?
 
The primary reason that Karl and I've together this website is to help you make more money. We know the things that you need to know, but we also want to hear about the topics that are of special importance to you.
 
Email me with your topic ideas at:
 
 
 
 
New articles for Members
 
Personas: Why You Should Use Them- Imagine a prospect calling and talking to your sales representative. This person is specifically interested in knowing how quickly you can customize and implement a solution for them. Now, imagine your sales representative ignoring their concerns and speaking only about the technical aspects of the product. Think you would lose a lot of sales? Think the prospect would be frustrated and go elsewhere?...Login to read more
 
 
Facebook: Overview of Facebook- Facebook is a huge source of potential visibility and engagement for your business on the Internet. Current statistics show that Facebook has over 200 million active users. Over 2/3 of Facebook users are outside of college and the fastest growing demographic is 35 years old and above. Clearly, Facebook is a great place to have a business presence if you do it the right way...Login to read more
 
 
Facebook: How to Set-Up a Facebook Fan Page- How to set-up a Facebook page for your business/company/brand/product/website quickly and easily...Login to read more
 
 
Customer Relationship Management (CRM): Benefits and Implementation- Customer Relationship Management (CRM) is a broad term used to describe the methods that a company uses to learn more about it's customers and their needs, with the goal of building a stronger relationship with them....Login to read more
 
 
 
Best Wishes,
 

Rick Henkin and Karl Kasca
 

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