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Rick Henkin Karl Kasca
In This Issue:
Our very own, Karl Kasca, was recently named one of Twitter's Top 50 Business Entrepreneur New Social Media Experts. Way to go, Karl! http://bit.ly/sRbcB
And if that wasn't enough, Karl was also mentioned in the Marketing Over Coffee podcast last week, "Now with More Taguchi!" at the 20 minute, 18 second mark of the podcast.
Marketing Over Coffee is an internet radio program (podcast) that covers both classic and new marketing. The program runs about 20 minutes.
You can subscribe directly through their site or through iTunes.
Tip of the Week
2 Easy Ways to Get Started with Social Media- 1st of all, think of social media as attending a cocktail party. You probably wouldn't stand in the center of the room and shout out "Buy my stuff!"
Instead, you'd talk to people and begin creating relationships. You'd answer questions and offer free advice, showing them your expertise in your field.
That's the way social media works as well. And here are 2 of the easiest, "dip your toe in the water" ways to get started:
- Comment on other people's blogs- search for blogs in your industry and join the discussion
- Join Yahoo Groups or Google Groups- search for groups in your industry and join the discussion
Both allow you an easy, non-threatening way to speak to potential customers.
Remember that this is a conversation, not a place to pitch your products. In your signature you can have a link back to your website but give people value by answering their questions, offering advice, being helpful.
Sooner or later you'll come to be seen as the expert and people will visit your website and they will purchase your products or service.
Have a Topic Idea?
The primary reason that Karl and I have put together our website is to help you make more money. We know the things that you need to know, but we also want to hear about the topics that are of special importance to you.
Email me with your topic ideas at:
1 New Member Article
Answering Your Visitor's "What's In It For Me (WIIFM)?" Question: Part 1- What's in it for (WIIFM)? That's the one question everyone has who comes to your website. It's harsh to say that they don't care about you or your business. They do care, but only to the extent that you can help them solve their problems. How or if you answer their question is the key to a profitable online business...Login to read more
Best Wishes,
Rick Henkin and Karl Kasca
IncreaseOnlineProfits.comsm
Attract More Visitors. Create More Customers
Please visit our blogs at:
AttractMoreVisitorsblog.com
CreateMoreCustomersblog.com
Contact us
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